Pricing
What It Costs to White Label With Us
It starts at $299 a month — your own fully branded CRM, on your own domain, with hosting, managed email, and support built in.
There's a one-time onboarding to get you built and launched the right way, and your costs grow with you as you add customers. No confusing tiers, no upsell maze — here's the full picture of what you get when you white label with the company that's been doing this the longest.
plus a one-time $1,250 onboarding to build & launch your platform
Your fully branded white label CRM —
month to month, no long-term contract.
Your $299/month doesn't start until your build is complete.
Everything in that number
- Your branded CRM on your own domain
- Built-in AI assistant — drafts emails, landing pages, and follow-up workflows
- 5 customer accounts included
- One account for your own internal CRM
- 30,000 managed emails every month
- Custom email sending domains for your customers
- Managed hosting at Rackspace
- Custom-branded mobile version
- Dedicated account manager — unlimited support & training
- The white label control panel (your back office)
- Advanced API access — included
- 100 unbranded video tutorials for your customers
20 minutes with Jeff — a clear answer either way.
What white label means here
A Platform of Your Own — Not a Login With Your Name on It
We've been doing white label longer than anyone — since 2009 — and along the way we learned what actually makes a partner succeed. It comes down to this: your customers should experience a product that is entirely yours, and you should have the tools to run it like the business it is. That's what we build.
Built from the ground up, on your domain
We build your platform on your own domain and shape it around how you do business, adding and removing features so it fits your offering. When it's done, it's entirely yours — your brand, your name, your product. AllClients is nowhere to be found.
The white label control panel
Your back office for running the whole operation — refined over fifteen years specifically for partners. From one place you can:
- Provision and manage every customer account — create, sign in, suspend
- Push your content into your customers' CRMs, one at a time or in bulk
- Brand it fully — your logo, colors, and themes throughout
- Add your own pages and content areas for your users
- Tailor the product's language to your business
- Run your book of business — per-customer reporting and billing
A real API, included
Full API access comes with your platform at no extra cost. If you want to build custom integrations and connect the CRM to the rest of how you operate, the door is wide open.
Email that reaches the inbox
Unlimited email is unmanaged email.
Your customers live and die by whether their emails get opened — and an email that lands in the spam folder never gets the chance. So this is worth understanding before you choose who to build on.
Fifteen years of running email for partners has taught us that sending email and landing email are two very different things. "Unlimited" usually just means no one is managing what happens after you hit send — which is how messages quietly end up in spam.
So we do it the way it should be done. Every customer gets dedicated sending domains, and we actively monitor and manage deliverability behind the scenes. That's why managed email is built into your plan — and why your customers' emails actually land in the inbox, where your brand looks good.
We handle the hard parts
You'll Never Babysit a Server
The infrastructure that comes with running software is ours to worry about, not yours. You'll never manage a server, chase down an SSL certificate renewal, or wonder about uptime. We run all of it on managed Rackspace hosting — solid, reliable, enterprise-grade — so you and your customers never have to think about what's happening behind the scenes. You focus on your business; we keep the lights on.
Getting started
The Partnership Onboarding Program
Before your monthly plan begins, every partner goes through a one-time onboarding. This is where we build your branded platform and set you up to succeed from day one.
What your onboarding includes:
- Your custom white label platform, built on your own domain
- Complete branding and configuration — your logo, colors, and setup throughout
- Unlimited, ongoing training and hands-on help from someone who's been onboarding partners for fifteen years
- Sales strategy guidance directly from Jeff, our founder — for as long as you need it
- Ongoing dedicated partnership support after launch
This isn't a setup fee — it's where the real work happens. For $1,250, we build your platform on your domain, configure and brand it, train you and your team for as long as it takes, sit down with you on sales strategy, and support you through launch and well beyond. You're not paying to "get set up." You're paying for the work that makes the difference between a CRM that launches and one that just sits there. We ask for it up front because partners who invest in getting this right are the ones who go on to succeed.
Your monthly $299 doesn't start until your build is complete — the setup period is on us. We'll walk through the details on your Fit Call.
As you grow
You Control What's On — and What It Costs
Your offering is yours to shape. Don't want to offer AI? Leave it off. Don't want to offer texting? Don't turn it on. Your customers are solo operators with no team members? Turn team features off. You decide which features are part of your product — some you can toggle yourself, others we set with you — so you're never paying for, or supporting, something you don't want to sell.
You stay in control of usage, too — and whether it's a cost or a profit center is up to you. AI credits, email credits, and workflow units are yours to package: include as many as you like in your plans, mark them up for your customers, or switch a feature off entirely if you'd rather not offer it. Texting connects through your own provider — Twilio, Textmagic, or ClickSend — so you pay them directly at their rates, with no markup from us. Everything else runs on simple, predictable usage rates, so you always know your cost and set your own price on top.
When you're ready to add capacity, it's simple and predictable:
No tier-jumping, no forced upgrades. You add what you need, when you need it.
Is this the right fit?
Who This Is Built For
We price for a real, long-term partnership — so it's worth being straight about who this fits.
A good fit if you…
- Already serve customers and want to offer them a branded CRM
- Want the CRM woven into your complete solution, not sold on the side
- Care that your customers' email actually reaches the inbox
- See this as an investment in your business, not a cost to minimize
Probably not if you…
- Are shopping purely on price for the cheapest tool
- Want a free or pure-affiliate program with no commitment
- Have no customers or audience to offer it to yet
- Need an enterprise platform with deep agency-grade funnels
Pricing questions
Questions, Answered
What's included in the $299 a month?
Your fully branded CRM on your own domain, 5 customer accounts (one usable as your own internal CRM), 30,000 managed emails a month, custom sending domains, managed Rackspace hosting, a custom-branded mobile version, a dedicated account manager with unlimited support and training, the white label control panel, 100 unbranded video tutorials, and advanced API access. It's month to month — no long-term contract.
How is this a true white label?
We build your platform from the ground up on your own domain and shape it around how you do business during the build. When it's done, AllClients is nowhere to be found — your customers see your brand, your name, and your product. You also get the white label control panel to provision accounts, push content, brand the experience, and run your whole operation.
What's the $1,250 onboarding investment?
It's a one-time Partnership Onboarding Program — not a line-item setup charge, but the work that gets you launched right. It covers building your branded platform on your domain, full branding and configuration, unlimited and ongoing training, sales strategy guidance directly from our founder, and dedicated partnership support. We ask for it up front because partners who invest in getting started properly are the ones who go on to succeed. Your monthly fee doesn't begin until your build is finished.
How does pricing scale as I add customers?
Simply and predictably. Additional customer accounts are $25/month each, and team members are $12/month each. You also control which features are part of your offering, so you're not paying for what you don't use. We'll cover the finer details with you directly.
What about texting and AI costs?
You're in control of both. Texting connects through your own provider (Twilio, Textmagic, or ClickSend), so you pay them directly with no markup from us — and if you don't want to offer texting, you simply don't turn it on. AI works on the same on/off principle: offer it or don't, and you pay usage-based rates only for what's actually used.
Is there an annual contract or commitment?
No. It's month to month. We don't lock you into an annual term or charge a renewal fee — we'd rather earn your business every month than tie you to a contract.
How does the email work?
We provide dedicated sending domains and actively manage deliverability so your customers' messages actually reach the inbox — rather than offering “unlimited” sending that no one is managing, which is how email ends up in spam. Managed email is built into your plan, and it's one of the biggest reasons your customers see real results.
See If the Numbers Work for Your Business
Book a Fit Call and we'll walk through pricing for your specific situation — and tell you whether this is a fit. You'll get twenty minutes with Jeff, either way.